Already an industry leader in offering great tasting meals with high quality ingredients and nutritional value, our client wanted to further promote itself as a total wellness solution.

We created a one-of-a-kind Wellness Tour that brought our client directly to its target audience by integrating the brand into their everyday lifestyle. The program engaged consumers in a variety of ways and the results speak for themselves – we reached over 190,000 consumers with just 30 events and performed thousands of fitness and nutrition consultations.