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Alison Smith Jenks
Vice President, Marketing
Alison Smith Jenks brings 17 years of integrated marketing and communications experience to TBA Global. In her role as Vice President of Marketing, Alison is responsible for TBA Global's worldwide brand strategy and oversees the marketing communications efforts for its offices throughout North America.
Her background includes communications and marketing work with clients in the healthcare, technology and consumer products industries. During her tenure she has managed sales meetings, media events, new product launches, trade shows, investor presentations and various consumer and trade promotions.
In 2009, she led TBA Global's efforts to create Keep America Meeting, a nonpartisan effort to unite the industry to show the benefits of meetings, events and incentive travel. Keep America Meeting delivered over 21,000 signatures to the Senate, and the effort earned numerous industry accolades, including "Best Social Media Campaign" and "Best Corporate Social Responsibility Program" from ISES New York.
