Engage Business Partners With Technology

We helped a mobile telecommunications leader debut its new distribution agreement with one of North America’s largest retailers.

At the retailer’s annual meeting for store managers, we created a high-visibility introduction that stressed our client’s hip, cool and fun identity.

In addition to brand videos, a general session keynote presentation and entertaining product training sessions, we created an interactive booth experience for store managers to interact with our client’s technology.

A DJ created energy that drew a crowd into our upscale booth, and our brand ambassadors kept them there. Sitting in lounge chairs on a raised platform, our brand ambassadors were the center of attention. Combining brand messaging with mobile application demos, they used our customized Twitter and Flickr interfaces (displayed on LCD monitors) to converse with the store managers, who responded to questions to win prizes.