Training to Win

Although this leading medical device company had introduced hundreds of breakthrough products over the last 80 years, it needed to get its 1200 outside salespeople trained and inspired to stay on top.

It asked TBA Global to create an event that would focus on product training, give attendees vital information for improving their consultative sales efforts, and make them confident in the Company's leadership.

We delivered an innovative program that leveraged engaging videos, an inspirational speaker, and a comedian delivering inside jokes between product demos and training sessions.

With barely six weeks from contract to show date, the staging, production and training unfolded seamlessly.

Our client said, “This was a complicated show and you pulled it off without a hitch. That’s why we went with TBA Global.” And the President of US Sales added “the entire TBA staff was OUTSTANDING!”

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