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Strategic EventsWhen brands are looking to engage C-Level audiences, they call TBA Global. The CMO Council, an organization of C-Level marketers from over 2,500 global brands who control more than $60 billion in annual marketing spend, asked us to add value to its membership through an engaging North American Summit.
We created an active and dynamic atmosphere that drew hundreds of top brand marketers and delivered an experience that brought them closer to the organization.
Afterwards, the CMO Council’s Vice President told us, “Making 300 top brand marketers step back and think something is really great isn’t an easy task…we have tough customers. The CMO Council member experience started from the moment they entered the event space - once they saw the general session room, they couldn’t help but be engaged in the overall experience. Attendees were REALLY impressed. This was exactly what we hoped for!”
Check out our video.