GiGi Downs - June 16, 2011 at 10:42 pm
From previously mentioned apps like Sonar and Localmind that allow you to see through walls, to decision engine apps like When Should I Visit, FourSquare’s very open API is producing some interesting life management tools.
Developed by the location-based service itself, the VenueWidget is particularly interesting for marketers who should be connecting the dots between their owned media platforms and the audiences they engage therein.
Speaking of, here are 5 Creative Location-Based Marketing Campaigns.